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編號商品編號商品名稱作者類別使用課程名稱
19-808-128FacebookPiskorski, Mikolaj Jan;Eisenmann, Thomas R.;Chen, David;Feinstein, Brian;Smith, AaronEntrepreneurshipStrategic Information Management( 932246015 )
29-809-014Amazon: The Brink of BankruptcyApplegate, Lynda M.EntrepreneurshipStrategic Information Management( 932246015 )
39-312-092Ctrip: Scientifically Managing Travel ServicesGarvin, David A.;Dai, Nancy HuaGeneral managementStrategic Information Management( 932246015 )
49-509-012Cyworld: Creating and Capturing Value in a Social NetworkGupta, Sunil;Han, SangmanMarketingStrategic Information Management( 932246015 )
59-509-049HubSpot: Inbound Marketing and Web 2.0Steenburgh, Thomas;Avery, Jill;Dahod, NaseemMarketingStrategic Information Management( 932246015 )
69-511-004TripAdvisorGupta, Sunil;Herman, KerryMarketingStrategic Information Management( 932246015 )
79-513-060Amazon, Apple, Facebook, and Google 2018Deighton, John;Kornfeld, LeoraMarketingStrategic Information Management( 932246015 )
89-604-016ITC eChoupal InitiativeUpton, David M.;Fuller, Virginia A.Operations managementStrategic Information Management( 932246015 )
99-604-080Business Intelligence Software at SYSCOMcAfee, Andrew;Wagonfeld, Alison BerkleyOperations managementStrategic Information Management( 932246015 )
109-604-081Zara: IT for Fast FashionMcAfee, Andrew;Sjoman, Anders;Dessain, VincentOperations managementStrategic Information Management( 932246015 )
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