編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | 9-808-128 | Facebook | Piskorski, Mikolaj Jan;Eisenmann, Thomas R.;Chen, David;Feinstein, Brian;Smith, Aaron | Entrepreneurship | Strategic Information Management( 932246015 ) |
2 | 9-809-014 | Amazon: The Brink of Bankruptcy | Applegate, Lynda M. | Entrepreneurship | Strategic Information Management( 932246015 ) |
3 | 9-312-092 | Ctrip: Scientifically Managing Travel Services | Garvin, David A.;Dai, Nancy Hua | General management | Strategic Information Management( 932246015 ) |
4 | 9-509-012 | Cyworld: Creating and Capturing Value in a Social Network | Gupta, Sunil;Han, Sangman | Marketing | Strategic Information Management( 932246015 ) |
5 | 9-509-049 | HubSpot: Inbound Marketing and Web 2.0 | Steenburgh, Thomas;Avery, Jill;Dahod, Naseem | Marketing | Strategic Information Management( 932246015 ) |
6 | 9-511-004 | TripAdvisor | Gupta, Sunil;Herman, Kerry | Marketing | Strategic Information Management( 932246015 ) |
7 | 9-513-060 | Amazon, Apple, Facebook, and Google 2018 | Deighton, John;Kornfeld, Leora | Marketing | Strategic Information Management( 932246015 ) |
8 | 9-604-016 | ITC eChoupal Initiative | Upton, David M.;Fuller, Virginia A. | Operations management | Strategic Information Management( 932246015 ) |
9 | 9-604-080 | Business Intelligence Software at SYSCO | McAfee, Andrew;Wagonfeld, Alison Berkley | Operations management | Strategic Information Management( 932246015 ) |
10 | 9-604-081 | Zara: IT for Fast Fashion | McAfee, Andrew;Sjoman, Anders;Dessain, Vincent | Operations management | Strategic Information Management( 932246015 ) |
|